Webmation E-mailer offers the deepest
and most powerful feature set available, which include:
Flexible Templates
Webmation E-mailer has made it easy to create HTML emails. With over 10 templates
and an unlimited number of color and font combinates allow you to create
highly effective HTML emails even without any coding experience. To build
professional-looking HTML emails using our templates, simply type your message
into the template of your choice (you can also "cut and paste" from
any word processing program). After your message is complete, with "one-click" you
can add your company's banner and any images or logos you would like. You
can select (and change) the colors for your message (background color, font
color, link color) as well as your "layout" (one column, two column,
three column) at any time!
Upload Your Own HTML
Webmation E-mailer allows you to upload your own HTML from
either a file on your computer or from a web page already exisiting
on the Internet! This allows you to have maximum control over your
messages and email design.
Create Your Own Custom Templates
Webmation E-mailer also allows you to even create and store your
own templates in they system. This allows your company to have all
the benefits of a custom and fully controlable layout while letting
a non-technical person administrater the email campaign. Our design
team can also create custom templates for your company.
Integrated Contact Manager
Webmation's integrated contact manager allows you to control the process of
customizing and delivering email precisely to a customer's profile and preferences.
Webmation E-mailer gives you all the tools you need to quickly plan, execute,
measure and optimize highly personalized permission based campaigns. You can
manually enter and update contacts or easily import and export your mailing
lists with a click of a button.
One to One Personalization
One to one personalization is key to building long-term customer value, higher
response rates and cost-efficient communications. Webmation E-mailer allows
you to greatly enhance your ability to match customer profile information with
targeted revelant content. Webmation E-mailer will help you reach your customers
with relevant email messages based on their specific attributes or requests.
You can embed any of 16 preset demographic and 9 user-defined field or the
date anywhere in your email with a simple code.
Unlimited Autoresponders
Autoresponders allow you to automatically send a series of
emails to your clients over a set period of time. Many email marketers
use autoresponders to effectively increase their sales by creating
a powerful series of communication between the potential client
and their company. Webmation E-mailer autoresponders use the same
technology to deliver a text version of your messages when your
client can not receive HTML emails. Autoresponders can be triggered
from a website sign up box or manually entered through your contact
manager.
Real-Time Statistics ("Live Reporting")
Real-time charts and statistics confirm the success of your campaign in real-time.
You can view data in summary format or view detailed statistics too see who
is reading and clicking on your messages and if anyone has unsubscribed from
your list.
Unlimited Trackable Links
Intelligent charts and graphics assist in determining what information is most
popular with your reader and can have as many textual or graphic links as you
would like. Best of all, click-thru tracking is automatic and no complicated
management of links or assignments of URLs is required. All click-thru statistics
are provided in real-time.
SSL Security
For all Webmation E-mailer subscribers, we offer industry-leading 128-bit SSL
(Secure Socket Layer) Security. Our SSL Security encrypts all data to prevent
it from being read by third parties.
Web Site Sign Up Boxes
Easily grow your email lists with a web site sign-up box. The process for adding
one to your web site is simple - just let us know what pieces of information
you would like to collect from subscribers (e.g., email address, name, company,
address, phone number, direct marketing special offer code, and any other
information you are interested in obtaining. The web site sign up box is
completely customizable. Just "cut and paste" it in to your web
site. You can also use your own colors and fonts, and elect to have a single
optin or double optin box, as well as personalized thank you mesages for
people who sign up for your email list.
Multiple List Management
As your email marketing campaigns evolve, you will want to consider refining
your email list(s) into more specific sub-lists. For example, a leading athletic
show company might start with an email campaign to 100,000 of its customers.
After evaluating the results of the campaign, the next campaign would be
significantly more targeted.. people who clicked on running shoes in the
first campaign would receive an email showcasing running offers.. people
who clicked on golf shoes who receive an email showcasing golf offers. Personalized
emails targeting certain genders in a certain socio-economic class living
in certain zip codes is another example. Creating new lists based on behavior
or demographics of other lists is simple.
Send to a Friend
If you are interested in growing your email list you should consider taking
advantage of Webmation E-mailer's "send-to-a-friend" feature -
it is available whether you are using templates or uploading your own HTML.
This is a powerful feature which enables your recipients to forward your
message on their friends and enables the friends to opt-in to your list.
De-Duplication
Webmation E-mailer syncs with most contact managers - it is easy to import
and export lists to and from Webmation E-mailer. Each time a list is uploaded
an automatic de-duplication process ensures the integrity of your list is
maintained and that no duplicate email addresses are inadvertently added.
Bounce Management
Webmation E-mailer will try to keep sending a message for up to three days
in case a user's email happens to be down and will notify you of any invalid
addresses.
Surveys
Webmation E-mailer can automatically create professional looking surveys. Surveys
can be single or multi question surveys with all of your respondents' answers
automatically tabulated for you.
Cross Platform Compatibiliy
Your email campaigns will work on every email system and uses sniffer technology
to send text formatted emails to those with outdated or over zealous firewalls,
management or IT departments that are troubled by HTML emails ensuring your
message is received.
E-Commerce Enabled emails
Increase your sales by allowing for impulse buys directly from an email campaign.
Multi-Language Support
Why limit yourself just to the US market? With character sets from the world's
most popular languages, Webmation E-mailer can help you send a compelling
and linguistically correct message to International markets, including: Western
Europe, Japanese, Central European, Cyrillic, Greek, Hebrew, Chinese Simplified
and Korean.
Unsubscribe/Profile Updates
Webmation E-mailer manages your lists for you - 24/7/365! You will not have
to have take the time deal with the responsibility of unsubscribing somebody
from your list or updating someone's personal profile. Webmation E-mailer
handles all of this for you and is a huge time saver!
Rich Media
Webmation E-mailer opt-in email campagins seamlessly incorporate Flash, Windows
Media Player, RealNetworks and Quicktime technology to delver a rich media
experience to online consumers. Consumers with any of these common add-on
software packages installed on their computer can receive compelling, streamed
media without having to download and install new or additional software.